Save · the local multiplier

Your dollar has
a half-life.

Spend it local and it recirculates — payroll, suppliers, rent, taxes — bouncing through your town again and again. Spend it at a chain and it's extracted on the next flight to HQ.

The numbers chains don't print
2.6×more local jobs created per dollar by independents vs. big-box chains
more of each dollar stays in the local economy at an independent
48%of independent revenue recirculates locally — vs. ~14% at a chain

Spend local

  • Hires your neighbors
  • Banks at the credit union down the street
  • Sponsors the little league
  • Buys from other local suppliers
  • Keeps storefronts lit, not vacant

Spend at a chain

  • Wages set in another state
  • Profit wired to shareholders
  • Suppliers are national contracts
  • Tax games, not tax base
  • One bad quarter and they close your store
Bank where it stays — community lenders near you

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Same money. Different town.

You're going to spend it either way. Spend it where it comes back around.